Memory of a previous life

Its amazing how TIME plays a central role in humor. Humor presupposes the knowledge of a past, or the knowledge of the expected consequence. Since humor is derived out of something unexpected it is obvious that there IS something expected to begin with!

In this context, i find that Re-Use products add an entirely new category to humor in products.
This is because we relate to certain forms in a set context. When that same product is used in a COMPLETELY different context, the memory of it's ..shall we say 'previous life' adds a smile!