Time and again one realizes that 'abstract associations' are the crux of design. In design one is constantly searching for abstract associations/ metaphors that are very close to being universal so that the product's semantics are communicative.
Now, why I've named this blog 'nighmares' is because I have been having too many of them for the past five nights. And I usually tend to remember my dreams... So, what's skriking me, now that I am forced to think about it, is the amount of abstract association that plays in dreams. When one sits to analyze a dream... It actually often makes sense, and it astounds ME that it was MY mind that conjured up THAT mix of metaphors and story... and it actually HAS meaning!
Since fear has been central in my dreams lately... I've been trying to read the metaphors like:
losing teeth - fear of aging?
losing clothes - vulnerability?
losing hair - fear of loss of beauty?
snakes...
well there's more... But the point here being that perhaps dreams HAVE a higher connect with 'reality'. Ones OWN reality. Storyteller have understood this connect between 'dream' and 'reality' since time... What I was wondering was that can this have any value while 'storytelling through products'?
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